Black comedy might not seem like the obvious place to start when encouraging organ donation, but a new campaign from Donate Life from The Martin Agency takes this route and does it brilliantly.
13 Of History’s Biggest Assholes
Dickens was a grade-A asshole, and especially to his family. There was…the feeling that he had too many sons needing to be educated and launched into the world, boys he found noisy and difficult to communicate with, boys who seemed to be inheriting the worst characteristics of both side of the family—indolence, passivity and carelessness with money.
The World's Biggest Asshole on Vimeo
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Why Cannes Is Ready to Fall in Love With the World’s Biggest Asshole – Adweek
Cannes Lions The World's Biggest Asshole, Donate Life (The Martin Agency, Richmond) on Vimeo
The ‘World’s Biggest Asshole’ Teaches You About Organ Donation in This New Campaign – Adweek
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The World's Biggest Asshole (TV Short ) - IMDb
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